Plug-in hybrid Essay Example for Free

Module crossover Essay This is an explanatory and thorough methodology for getting ready showcasing plan for Toyota Prius, the half breed vehicle, comprises of figuring systems and executing them, with proposals for suggested changes and actualizing the arrangement. Toyota is notable for its inventive and astounding quality vehicles everywhere throughout the world. Toyota has begun the crossover venture in around 1991 and propelled its first idea in 1997. It is Toyota that made this upheaval of half breed vehicles an example of overcoming adversity. The Global, 21st century known as G-21 group took a shot at the Prius. It points in focussing the objective market in Australia, in principle urban communities like Sydney, Melbourne, Adelaide, Perth, Canberra, Brisbane, and so on the fundamental spotlight is on the two sorts of purchasers in the market, I. e. the private purchasers and the corporate and armada purchasers. The conveyance is done through the solid system of 211 vendors in Australia. There is appropriate preparing to the vendor about the vehicle and its highlights as its innovation is new in the market. This additionally assists with fathoming customers’ complaints and their questions. The advancement is done through Medias like TV programs, promotion with big name, news paper and magazine. Likewise through the work force advertising where the vendor meet and speak with clients by and by. Web is the cutting edge methods for showcasing and promotion. The costing of the vehicle is issue at present development. Yet, it could be illuminated with assistance of government strategy and the company’s rebate. As the innovation improves the vehicles will be less expensive and can be moderate by lower pay fragment. Chapter by chapter list TopicPage No. 1. Introduction4 2. Strategic 3. Circumstance Analysis4 3. 1. Inner environment4 3. 1. 1. Products4 3. 1. 2. Budgetary and non-money related situation5 3. 1. 3. Channels5 3. 2. Outside Environment6 3. 2. 1. Markets6. 3. 2. 2. Serious environment6 3. 2. 3. Financial environment7 3. 2. 4. Segment environment7 3. 2. 5. Social and social environment7 3. 2. 6. Political and legitimate environment7 3. 2. 7. Innovative environment8 3. 3. SWOT analysis8 3. 4. Basic issues9 4. Advertising Objectives10 5. Advertising Strategies10 5. 1. Target markets10 5. 2. Item strategies11 5. 3. Valuing strategies11 5. 4. Advancement strategies11 5. 5. Conveyance strategies12 6. Suggestions for change12 7. Execution plan13 8. References A. Appendices14 14 1. Presentation: Toyota Motor Corporation is Japanese organization and one of the world’s biggest automaker. Toyota has made ways of thinking and procedures which are presently actualized regularly in each association on the planet which is called as the Toyota-style the board and assembling strategy. Toyota is notable for planning and assembling of ideas and future vehicles. Toyota was the primary organization to make ground-breaking and top notch half and half vehicle in the year 1997 (Chambers, 2008). Toyota utilized mix of non-renewable energy source and power for power and made its notable vehicle called ‘Prius’, which picked up prevalence everywhere throughout the world inside brief timeframe. Toyota propelled half and half Prius in Australia in 2001. We will examine about the showcasing plan of Prius in Australian market and insurgency it would make in car advertise. 2. Statement of purpose: Toyota’s mission is to convey exceptional car item and to offer support to their clients. It additionally points in enhancing our locale, accomplices, and condition. Toyota’s four basic beliefs are client main goal, regard for the individuals, worldwide center, ceaseless improvement and advancement . 3. Circumstance Analysis: It is the examination of the huge measure of data with respect to the association, item and the circumstance they are confronting (Cohen, 2005). It comprises of different ecological elements and specialists call it as procedure of natural filtering. 3. 1. Inward Environment: It comprises of the circumstance inside the association and its interior working. It very well may be with respect to the item, channels, and budgetary circumstance. 3. 1. 1. Item: Toyota has propelled wide scope of items in Australia which is partitioned in four portions traveler, four wheel drive and sports utility vehicles, business vehicles and Toyota hustling advancement (TRD). Prius comes in the traveler portion of vehicles. It started in the year 1992; Toyota reported its arrangements to build up a vehicle with least conceivable outflow. It made board of trustees called G-21, G known as worldwide and 21 is twenty-first century. In 1994 the idea vehicle named â€Å"Prius† was created. Prius is a half and half vehicle which is mix of petroleum derivative and power. It utilized licensed Hybrid Synergy Drive framework which empowers vehicle to give a challenging mileage of 100 kilometers in 4. 4litres of fuel. 3. 1. 2. Money related and non-monetary circumstance: Toyota has enormous assembling office at Altona, and since 2004 Toyota has put 800 million in Australian assembling plant. Toyota has created deals income of $9. 284 billion and has absolute resources of $2. 478 billion as of December, 2007. All out fares for 2007 were $1. 7 billion comprehensive of parts. Toyota has 4720 workers and around 11,300 seller representatives. It creates around 148,931 vehicles and 112,415 motors. It has household deals of 236,647 and fares of 97,688 units to 23 nations. http://www. toyota. com. au/about/key-realities . 3. 1. 3. Channels: â€Å"Distribution channels are set of related associations engaged with the way toward making an item or administration accessible for use or utilization by the purchaser or modern user† (Kotler and Armstrong, 2004 p). Toyota is known for its â€Å"just-in-time† creation framework. It produces vehicle when there is request from clients. There is immediate system between producer of segments and Toyota, with the goal that it doesn't need to look after stock. Toyota has wide system of 211 vendors in Australia. Toyota satisfies its buyers request by its seller organize where roughly 11,300 workers serve. http://www. toyota. com. au/about/key-realities . 3. 2. Outside Environment: The company’s full scale condition, presently known as outer elements are wild powers that the organization must watch and furthermore react to (Kotler and Armstrong, 19871). Fig. 1. (Source: Kotler, et. al [2006], pg: 169) 3. 2. 1. Markets: â€Å"A showcase is the arrangement of real and expected purchasers of a product† (Kotler and Armstrong, 2004 pg7). The expected purchasers of cross breed vehicle are from higher pay gathering and they remain in metropolitan urban areas. Mixture vehicle market can be created in created nations and propelled urban communities. Half breed vehicle proprietors are instructed and have worry towards natural components. Half breed vehicle proprietors are barely any years more established than normal vehicle purchasers . 3. 2. 2. Serious condition: Toyota was the first create half breed traveler vehicle called Prius. The greatest contender of Toyota is Honda. Honda has its half and half model Insight which presents rivalry to Prius. As of late portage has likewise propelled half and half form of its well known SUV Escape. Ethanol mixed fuel vehicle additionally present rivalry to half and half vehicles, as they have low discharge and great mileage. Likewise non-cross breed vehicles are very little expensive when contrasted with mixture vehicles. 3. 2. 3. Monetary condition: â€Å"Factors that influence purchaser purchasing force and spending patterns† (Kotler and Armstrong, 2004 p71). Thinking about the positive side, numerous organizations gives exceptional offers and motivating forces to energize buying of half breed vehicle. There are likewise Government refunds to empower purchasing of cross breed vehicles. Considering the negative side client needs to pay around five to 7,000 dollars more for half breed vehicle against non-cross breed vehicles. The battery and electric engine substitution are exorbitant parts. Fixes and upkeep offices are constrained to businesses as it were. 3. 2. 4. Segment condition: Demographic condition is a lot important to the advertisers. As demography include individuals and the individuals make the market for any item. The private market is a significant market, where the purchaser is either male or female and in the age gathering of 30 to 50 years of age. The buyers are from affluent class, they are instructed, all around educated and they are from AB financial portion. Consequently the customer can be in calling like authoritative, or higher administrative or expert occupation who are prepared to buy natural neighborly vehicle and furthermore pay more for its remarkable highlights. 3. 2. 5. Social and social condition This condition speaks with the impact of religion, design, populace patterns; social issues like balance and social developments, for example, environmentalism (Dann, 2004). The clients are from higher pay gathering. Clients have more elevated level of training, who is worried about natural emergencies. Prius centers around the clients with age bunch barely any years more established than the normal vehicle purchasers, and for the most part ladies incline toward for this vehicle. It is favored by clients who travel less miles and prepared to pay more for their vehicle. 3. 2. 6. Political and legitimate condition Australia is very responsive towards remote firms to put resources into nation. Government pull in outside speculation by giving different impetuses. Australia is politically steady nation and has popularity based government. So there are less hazard for change of strategy, increment of obligation, blocking company’s property and cash and takeover of company’s property. Government organization is additionally significant factor which help organizations with great market data, effective custom dealing with (Kotler and Armstrong, 2004). 3. 2. 7. Mechanical condition Toyota was first organization to effectively dispatch a mixture business vehicle. Significant level of innovative work and after a long examination Toyota propelled Prius in late 1997. It has created licensed crossover framework called Hybrid Synergy Drive. It gives a mix of electric force and petroleum derivative

Ole Mac Essay Example For Students

Ole Mac Essay I live near a town called, Hot Coffee, somewhere near the Mississippi River with my family on a little homestead. I have two siblings and one sister. At the point when we return home from school we have tasks hanging tight for us. My task is to take care of chickens and gather the eggs for Mama. My more seasoned sibling Bobby, hacks wood for our warmth and cooking. Mike, the most youthful sibling is ten and the sharpest of us kids. Well in any event we thought he was. His activity is taking care of the donkey Ole Mac. Ole Mac is nine years of age and the best donkey Daddy at any point had. Daddy talked well of Mac, about how solid he is, and that he is so natural to furrow. Daddy is continually saying best darn donkey in the province. Macintosh stands 14 hands tall and 4 feet over the back. He is the greatest donkey Ive ever observed, and as indicated by Daddy he is additionally the sharpest. One day Mike stopped by the chicken coop originating from the outbuilding with a major grin. Why you grinning Mike? I approached opening the coop door heading for the house as well. Gracious nothin, nothin by any stretch of the imagination. He said with that large smile. Goodness please what's going on here? Nothin I said and disregard me. He said running in front of me toward the house. Here you are Mama. I said giving her the ten eggs Id gathered. Not awful Jimbo. I cherished my Mama more than anything, however I wished she would quit calling me Jimbo. On the off chance that she kept it up everyone would begin doing it. She mixed my hair seeing my scowl, she transmitted and stated, Sorry I mean James. I grinned at her, Thanks Mama. You go wash up for dinner now. Your daddy will be in from the fields soon. Alright. I said going down the foyer to the washroom. I could hear her conversing with Mike. Kid, what on the planet are you so upbeat about. Nothin Ma, Im just smilen. Cant I grin? Kid, when you grin, I get stressed. Goodness Ma, I aint done nothin for you to stress over. I could hear the grin in his voice. I dont recognize what Mike did, however I knew it wasnt great. Mike was a brilliant child, however at times he was unreasonably shrewd to his benefit. Bobby was the most seasoned, at 14 an a half as he called himself. He wasnt the most splendid kid youd need to meet, however at 14 and standing 510 all muscle, and let me state this no one at school said a cross word to him. His size likewise helped Mike and me, since they realized Bobby would go to our guide. On the ends of the week marry go to the fields with Daddy, and cultivator the corn. That season Kekulebusrs were awful. The Kekulebur is a plant that turns around the corn and slaughters it. So we needed to make war on them consistently during the developing season. Bobby would accomplish double crafted by Mike and me. Daddy was glad for every one of us, which he revealed to all of us the time. We realized he had more pride for Bobby, as a result of the work he could do. I heard Daddy reveal to Bobby one day hed make a decent rancher. He never said that to Mike or me, however Mike was acceptable at his school function as I might have been. Bobby could barely peruse or compose, yet he was a conceived rancher and he cherished it. We heard Daddy coming in on the grounds that Ole Mac was causing his typical to slash hawing sound realizing he was going to be taken care of. I went out onto the yard and watched Daddy taking the saddle off Ole Mac. Daddy waved for me to go to the outbuilding. I realized what he needed me for. Two times per week Ole Mac gets a brush down. Daddy said brushing help keep the takes off Ole Macs rear end. We generally giggled when he said that. It wasnt what he said it was the manner in which he said it. That was one thing Daddy can do, he made every one of us snicker. James, you traverse brushing Mac put him in his slow down. Dont take too long brushing him or hellfire nibble you. Ole Macs hungry and aint going to stand by long. Alright Daddy Ill be speedy. With a grin Daddy stated, You better or Mac will remove a piece from your arm. He said snickering toward the tack live with the bridle. Daddy consistently soaped the tackle once every week. He said it shielded the cowhide from breaking. You completed at this point? Daddy inquired. Truly sir, Im done. Very much put Mac into his slow down and let him eat, and you get to the house so we can have our dinner. Indeed sir, Ill be there as soon as humanly possible. I drove Ole Mac into his slow down and he went directly to his trough. I watched him for only a second. He stuck his head down into the trough and afterward pulled it back rapidly. I figured I ought to go in and check his feed yet Ive seen rodents get into the trough previously and Ole Mac would run them out with no issue. So believing that it was a rodent I made a beeline for the house for dinner and contemplated it. What we eating this evening Mama? I asked pulling the cover off the stew pot. Kid, you know not to do that. Where you been in any case? I thought you were in your live with your siblings doing schoolwork. I was down in the horse shelter brushing Ole Mac. Well you better go wash up once more. Dinner will be on the table in one moment. Alright. I said by and by going down the passage to wash my hands. James. Did Ole Mac begin eating? Daddy solicited coming out from the unrivaled restroom every one of the six of us needed to utilize. No sir I think there was a rodent in his feed trough. Ole Mac realizes how to deal with a little rodent. Indeed sir, he does Ive seen him get them and nibble them directly fifty-fifty. I feel sorry for any rodent that irritates Macs food. Daddy said with a grin. You hustle just a bit now before all the food is no more. You know how your siblings are about squirrel hash. Squirrel hash? Oh rapture we havent had that in quite a while. James, you like anything your Mother makes. Daddy said with a pat to my shoulder. I got to the table not long before Daddy asked the gift, which he accomplished for each supper. Pam my sister and Mama got up after the gift to get the stew pot of squirrel hash. Pam removed the top of the pot and the smell was brilliant. Schindler’S List Essay PaperIm not frantic at you. Soothed I went to the tack room and found the mallet. I need you to proceed to get Mike at the present time. He transformed returning into Macs slow down. As I was setting off to the house for Mike I heard some pounding in the animal dwellingplace. I thought it clever for Daddy to begin building something after hed been in the fields throughout the day. Mike was in our room getting his work done. Daddy needs to see you in the stable. I saw Mikes face go white. Whats Daddy need with me? Mike said getting up and strolling to the window looking toward the horse shelter. I dont know, yet he sure looked irate. Really? Mike said heading for the room entryway. Will you accompany me? Mike inquired. For what reason do you need me with you? Goodness never, mind. Sick pass without anyone else. I could see Mike must be in a difficult situation so I went with him. At the point when we got to the stable, the pounding had halted. Daddy did y ou need to see me? Mike asked in a blameless voice. I do youngster. Come into the slow down I need to ask you an inquiry. Mike took a gander at me and opened the slow down entryway. I strolled in directly behind him. Ole Mac was in another slow down eating like Id never observed Mac eat. He ate like he was famished. Daddy was remaining close to the trough. Daddy asked Mike, Did you feed Mac yesterday? Mike took a gander at the trough and stated, Yes sir I did. Daddys face went red out of nowhere. Kid, what were you considering? Daddy shouted. I dont know. Mike said practically crying. I didnt comprehend what was happening. You realize you could have murdered Ole Mac. He encourages this family to get by, and you pretty much murdered him. What do you have to state for yourself? Mike was presently crying and he rambled out, Im sorry Daddy I didnt figure it would hurt for a spell. Wouldnt hurt? You could have starved Ole Mac to death. That Ole donkey buckles down ordinary, and the main thing he gets is his feed, and you toke that away from him. Im sorry Daddy I didnt consider that. Daddy strolled nearer to Mike. Mike sponsored up speculation Daddy was going to hit him. Daddy halted directly before him and stated, Dont stress child Im not going to hit you, yet I figure you will wish I had. For the following a half year, youll not just feed Mac youll likewise brush him down ordinary. You will likewise cleanser the saddle once per week. On the ends of the week you won't go angling or chasing, in light of the fact that youll be excessively bustling working. Youll do all the tasks with the exception of hacking wood. Do you comprehend what Im saying? Mike with his head down and as yet crying stated, Yes sir, I comprehend. All things considered, Mike and Daddy saw, however I didnt. Daddy left the slow down with his hand on Mikes shoulder. It had something to do with Ole Macs feed. I took a gander at the trough, and couldnt see whatever would clarify what was happening. I bowed down and looked under the trough and incredibly observed twenty heads of 16 penny nails standing out of the base of the trough. That was what the pounding was about, Daddy had driven the nails out of the trough. Mike had stuck nails up into the trough so Ole Mac couldnt eat, thus he wouldnt need to take care of Ole Mac regular. Mike wasnt as brilliant as he suspected he might have been.

Essay Samples of Staying on Track For Graduation

Essay Samples of Staying on Track For GraduationEssay samples of staying on track for graduation are essential for students who want to make their essays look attractive. Whether you are in college or high school, writing essays is not the easiest thing to do, and you will need to practice the skills to improve your writing.Students who hope to finish their essays must get hold of essay samples of staying on track for graduation. These samples will help them build up the skill to write a well-written essay. This will go a long way in showing you that you need to work hard if you want to excel in this area.Students sometimes give up before they have even written one line of essay. They feel that they are far from being able to write an essay that is even remotely acceptable. It is essential that you first decide that this is the best that you can do and then give it your all to make it better. You may find that these essays that you have written are not even worth reading.What you sho uld know is that not every piece of writing that you write is going to be a good essay. In fact, the quality of your writing will depend on how you write and how hard you try to make it better. Good writing techniques are essential to make your essay look appealing and impress your reader.The first thing that you should do when you are trying to write a new piece of writing is to gather some essay samples of staying on track for graduation. You may need to browse the Internet to find some sample essays that you can read over and learn from. Then, you should read over these pieces and see how good they look. Try to learn as much as you can from the samples so that you will get the hang of how to write your own essay.If you feel that you need some more tips on how to write an essay, the best thing that you can do is read through some article that has been written by professionals. There are many websites that have articles written by successful people who have managed to finish their degrees. Reading these articles will give you valuable insights on how to effectively handle any writing assignment that you face.Every student needs to take the time to practice their writing skills. This will ensure that they get what they pay for, which is to write an excellent piece of writing. You should know that writing is an art that needs to be refined and improved to become better. In this way, you will be able to show the world your writing abilities and prove that you are indeed one of the best essay writers in the world.A good job done in writing is nothing but a reflection of the writer. The audience will be impressed if they have come across a well-written piece. There are hundreds of essay samples of staying on track for graduation that you can use, but you need to be careful not to copy the work of other writers, as it may not look attractive enough for the degree that you want to pursue.

The Linked History of the Flashlight and the Battery

The flashlight was invented in 1898 and patented in 1899. The biblical quote let there be light was on the cover of the 1899 Eveready catalog advertising the new flashlight.   Eveready Founder Conrad Hubert In 1888, a Russian immigrant  and inventor named Conrad Hubert founded the  American Electrical Novelty and Manufacturing Company (later renamed Eveready). Huberts company manufactured and  marketed battery-powered novelties. For example, neckties and flower pots that lit up. Batteries were still a novelty at that time, then only recently introduced to the consumer market. David Misell, Inventor of the Flashlight A flashlight by definition is a small, portable lamp usually powered by batteries.  While  Conrad Hubert might have known  the flashlight was a bright idea, it was not his. British inventor David Misell, who was living in New York, patented the original flashlight and sold those patent rights to the Eveready Battery Company. Conrad  Hubert first met Misell  in 1897. Impressed with his work,  Hubert  purchased all of Misells previous patents related to lighting, Misells  workshop, and his then-unfinished invention, the tubular flashlight. Misells patent was  issued on January 10,  1899.  His portable light was  designed in the now familiar tube-shape and used three D batteries  placed in a line, with a lightbulb at one end of the tube.   Success Why  was the flashlight called a flashlight? The first flashlights used batteries that did not last very long. They provided a flash of light, so to speak. However, Conrad  Hubert continued to improve his product and made the flashlight a commercial success. It helped make Hubert a  multi-millionaire, and  Eveready a huge company. Source: Utley, Bill. History of the First Tubular Flashlight. CandlePowerForums, May 20, 2002.

Personality Assessment paper - 2517 Words

Personality Assessment Paper Rochester College Erica Schwartz Everybody has his or her own type of personality. We all act in a certain way that makes us who we are. It is believed that our parents, peers and, the environment we grow up in, shape us. Personality is describes as a combination of emotions, attitude, and behavioral patterns of an individual. There is a reason that we are the way we are and there are many theories that go along with that. Different theorist present their own definitions of the word personality based on their own theoretical positions. Which brings us to discussing Carl Jung’s theory of analytical psychology and Harry†¦show more content†¦They do not have a so-called well-rounded family; everyone seems to have different views and outlooks on life. Stewie being the young and small child he is may be getting some of his inner thoughts from his family. Also, he is mostly suspicious of Lois. As stated before, he is concerned that she is out to get him just as much as he is out to get her. But, in su mmary, Jung explains that people are neither completely introverted nor completely extraverted either. Some people have a balance of intro and extraversion while others may have more introversion than extraversion or vise versa. I believe that Stewie Griffin has more introversion than extraversion. But, both introversion and extraversion can combine with any one or more of the four functions that Jung explains: thinking, feeling, sensing and intuiting. But we are going to look at all of the introversion views and relate them to Stewie. Thinking is defined as an intellectual activity that produces a chain of ideas. An introverted thinker like Stewie react to external stimuli, but their interpretation of an event is colored more by the internal meaning. These thinkers are also very creative and can have mystical thoughts so individualized that that they are useless to any other person. Relating this to Stewie, no one really knows why he wants to kill his mother. It is his internal tho ughts and perception of her that are unknown to the outsideShow MoreRelatedPersonality Assessment Paper2019 Words   |  9 PagesRunning head: Personality Assessment Instrument Paper Personality Assessment Instrument University of Phoenix April 23, 2012 Personality Instrument A very useful model to assess a person personality and behavior pattern is through the use of the big five test. This test allows an administrator to get an accurate and quick assessment of the patients personality. The big five model is a widely used, modern, validated and replicated methodology for evaluatingRead MoreMyers Briggs Personality Assessment Paper2490 Words   |  10 PagesRunning Head: Myers-Briggs Personality Assessment 1 Myers-Briggs Personality Assessment 10 Project 1 ? 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It will also focus on personality, explaining major ideas, themes and theoristsRead MorePersonality Type Assessment1336 Words   |  6 PagesPersonality Type Assessment (Week-2 Individual Assignment) CMGT/530 - IT Organizational Behavior July 1, 2012 Personality Type Assessment The first section of this paper details the elements that a personality type assessment typically measures. The second section contains discussion on the personality type assessment of the author of this paper. In the third and last section, the author shares how his personal assessment outcomes could affect his workRead MoreLife663 Words   |  3 PagesYou Some people think that doing self assessment is difficult. Being able to analyzing one’s own actions or the will to acknowledge past failures can be a difficult task to acknowledge. According to Johari Window even when trying to be open and honest about self it is still a hard task to accomplish. Although the writer that took the assessments in both week one and two, the assessment confirmed things that was already known about the writer personality. While at the same time revealed someRead MoreDifferent Dimensions Of My Personality And Leadership Style887 Words   |  4 PagesThe Plan As a capstone piece to this work on exploring different dimensions of my personality and leadership style, it would appropriate to develop a plan that I can employ immediately to work on my strengths, overcome areas of weakness, and determine a practical application of the theories learned in this class that would be applicable in a leadership setting. This section of the paper will discuss the following three topics of personal growth: (1) Development of Strengths, (2) Improvement or

Such a Beautiful Play A Streetcar Named Desire Journal Entry

Such a beautiful play. Entering the work, along with the reader, is Blanche. The fact that the reader is essentially carried into the story is important as the character with the most emotion is Blanche. She enters the play covered in white, which at this point can be taken in one of two ways. White, obviously, signifies purity. A woman who was still a virgin would dress in white to show off to possible suitors. The description also says â€Å"suit; a suit is generally wore by a man; a suit wore by a woman would be seen as a sign of power, that she was equitable to any man. It could, however, be taken another way; the same reason women wear makeup; a faà §ade. Blanche is a fake woman, someone who is â€Å"50% illusion† and in love with â€Å"magic.† With†¦show more content†¦The death continues later with the loss of Mitch, her sanity, rape, and institutionalization. It was Elysian Fields where she was supposed to go, not continue the path of death. She left Laurel in a dream, but reality caught up with her. This passage foreshadows the continuance of death, and that she does not belong in this heaven, and will be removed from it soon enough. â€Å"The way it was† is a pattern in so many literary works; seeking the past because it is safe and familiar. Stanley is bewitching Stella in this scene, reminding her of the past and the beauty that it was. The â€Å"colored lights† are as dazzling to Stella as shiny metal trinkets are to a magpie. She loves the simple glitz Stanley can provide. â€Å"Behind the curtains† lies Blanche, which is both indicative of her obsession with leaving her life concealed behind a veil for fear of shame, and the obvious meaning that they live in such a small home with nothing to hide. Nothing to hide, nothing to hide an Elysian Fields; nothing to hide in heaven, all cards on the table, something Blanche can not possible conform to. She fears the truth, yet it is the truth that would give her pass to a life of perhaps happiness, if only she accepted what cannot be changed. Instead she hides from it, something a plain man like Stanley can not possibly stand for. Above is laughter, contrast to Blanche’s heavy feelings. Stella lights the candle, which Blanche opposes for fear of wasting them when a young boyShow MoreRelatedAnalysis Black Swan2789 Words   |  12 PagesChapter I INTRODUCTION 1.1 Background of the Study Desire is a natural characteristic of every human being, the writer believe that every single person in the world have desire to get something that really want. According to the vdictionary, the definition of desire is very deverse, desire means to wish for earnestly, to covest, to express a wish for, to entreat, to request, to require, the natural longing that is excited by the enjoyment or the thought of any good, and impels to actionRead MoreSAT Top 30 Essay Evidence18536 Words   |  75 Pages..................................................................... 49 Hippocrates (Father of Modern Medicine) ............................................................................................... 51 Personal Experience: Learning to play the piano ........................................................................................................................ 53 Traveling Abroad ...............................................................................................Read MoreProject Mgmt296381 Words   |  1186 Pagesrestricted to PMPs. Job seekers, in general, are finding that being PMP certified is an advantage in the marketplace. PMI recently added a certification as a Certified Associate in Project Management (CAPM). CAPM is designed for project team members and entry-level project managers, as well as qualified undergraduate and graduate students who want a credential to recognize their mastery of the project management body of knowledge. CAPM does not require the extensive project management experience associated

Father of the Year free essay sample

Many people in Maycomb County , Alabama gathered to watch Atticus Finch defend Tom Robinson , a black man. The odds were already against Tom Robinson and Atticus because Tom Robinson was black and Mayella Ewell was white. Tom Robinson is being accused raping Mayella Ewell in her own home when he was suppose to be helping her with some work. Mayella told Tom Robinson to â€Å" †¦ come here, nigger, and bust up this chifferobe for me, I gotta nickel you. † According to her after she asked him to bust up the chifferobe tree he attempted to rape her. Before Atticus Finch even had a chance to question Mayella , she burst out in tears. She burst into tear when the judge simply said â€Å"Just tell us what happened†. At the stand Mayella was a nervous break down. Within the first few questions that Atticus asked her she freaked out because she thought that Atticus was â€Å"mockin† her. We will write a custom essay sample on Father of the Year or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Atticus was only being polite by calling her maam and Ms. Mayella , and Mayella seemed to just take in offense. During the questioning by Atticus , Mayella kept her same story, that Tom Robinson raped her. She seemed to be unsure about that story mid-way through the questioning. Actually some of her responses to Atticuss questions didnt make sense or she wouldnt respond at all. She told the court room that Tom Robinson hit her with his left hand on the right side of her face, even though his left Crises in Maycomb By: Kevon McClary hand is paralyzed from an accident that accord while he was a child. The odd thing is that Mayella father, Bob Ewell , is left handed and was allegedly at the crime after the â€Å"rape† occurred.Throughout most of her questioning Mayella seemed as if she was confused. Mayella once stated â€Å" No, I dont recollect if he hit me. I mean yes I do, he hit me†. Mayella not speaking clearly during the questioning may lead the jury to think that she is lying about her story. [ In the picture above you will see Atticus Finch questioning Mayella Ewell. ] The last couple of questions that Atticus was asking Mayella , Mayella seemed to be getting angrier by the question. There was absolutely nothing that Mayella Ewell could be getting mad about.If I was in the jury , Mayella getting aggravated, nervous, and crying that would somewhat lead to me believing the she was lying about the whole thing. Mayella really seemed to be enraged when she said her finale statement , â€Å"That nigger yonder took advantage of me an if you fine fancy gentlemen dont wanta do nothin about it then youre all yellow stinkin cowards, stinkin cowards, the lot of you. Your fancy airs dont come to nothinyour maamin and Miss Mayellerin dont come to nothin, Mr. Finch. † My opinion of this trial is that Tom Robinson is innocent.From Mayella freaking out , to the obvious evidence that points out Tom Robinsons innocent. I think that Mayella Ewell is a great person, just raised by the wrong father. In a way it seems like all of Mayella answers were what Bob Ewell wanted her to say . She knows the truth behind it all , whether she wants to tell it or not. Its already obvious to the jury and the courtroom that tom Robinson is innocent. But the only thing is that Tom Robinson is an African American male whose word is not as important as the white man or even the white woman.

The mind body distinction is a myth derived from philosophers such as Plato Essay Example For Students

The mind body distinction is a myth derived from philosophers such as Plato Essay If this is true then mind is all that exists, raising the question, if we are not there to perceive something does it really exist? Idealism, whilst it is difficult to disprove, is largely rejected as most believe there is a real material world out there that can be known. The philosopher Gilbert Ryle, a materialist, takes a reductionist view of the mind body approach. Ryle, in his book The Concept of Mind (1949) described the dualist theory of the mind as a category mistake. This would be like visiting Old Trafford and asking where Manchester United Football Club is, the club is not simply the ground but the team, the staff etc. We will write a custom essay on The mind body distinction is a myth derived from philosophers such as Plato specifically for you for only $16.38 $13.9/page Order now The club is a sum total of all these things and does not exist as a separate entity. Ryle here uses the example of a university. In the same way there is no mind that exists above and beyond the sum of total mental activities. Like Ryle, John Hick is a materialist believing that person is a psycho-somatic unity and rejects the view that the soul is separate from the body. However, Hick does not abandon belief in life after death, but believes in replica theory that God is held to create in another space an exact copy of the person who died on earth (Hick illustrates this with the example of John Smith). The advantage of this is that it bypasses the complexities of asking how soul and body relates. The person who survived death would be recognised as the one who died and would have the same memories as the deceased. However Hick has been criticised for not taking into account the difference between being the same person and being an identical person. The former implies one to one copies, the latter the possibility of more than one copy. Richard Dawkins might be described as a biological materialist, believing that any evidence of divine activity is nothing more than an illusion. As a biological materialist, Dawkins holds the view that life amounts to bytes of digital information contained in DNA. He holds that the soul is nothing more than a mythological conception, invented by primitive people for and believed in by the weak-minded, stifling creative endeavour. Rather than being enfleshed souls, Dawkins believes that there is simply no such thing as a soul there is no spirit driven life force. life is just bytes and bytes of digital information Dawkins River out of Eden. Dawkins view, rather depressingly, is that living creatures are nothing more than survival machines with a program to replicate. It could be argued here that this replaces the spiritual concept of the soul with a more modern myth as. It could be said that the evolutionary drive to propagate the digital database that did the programming could be called the life force that drives the universe; Aquinas might simply add the phrase this is what everyone understands to be God. The body-soul distinction was first formulated as philosophical doctrine in ancient Greece it was baptised into Christianity, ran through the medieval period, and entered the modern world with the public status of a self-evident truth when it was refined by Descartes in the 17th century. Since World War 2, however the Cartesian mind-matter dualism, having been taken for granted for many centuries, has been strongly criticised (John Hick). However whilst, the mind body distinction, first doctrined by Plato and revised by Descartes has been widely criticised in modern times, it can be claimed that it is no more a myth than the theories of the likes of Hick and Dawkins, that have attempted to displace it.

Critically evaluate how psychological theories, Essays

Critically evaluate how psychological theories, Essays Critically evaluate how psychological theories, Essay Critically evaluate how psychological theories, Essay G.M. Sykes’Society of Prisoners: Study of a Maximum Security Prison( 1992 ) and impressions such as Irving Goffman’s total institutions’ in his bookRefuges( 1971 ) have systematically asserted the importance of the prison in the psychosocial makeup of Western society. For these writers, the prison represents more than simply a topographic point of captivity or penalty, it goes to really bosom of a society’s relationship to the people that both transgress and continue the jurisprudence ; inSimulacra and Simulation( 2004 ) , for case Jean Baudrillard makes the observation that prison serves the map of a mask to conceal the existent carceral nature of the socius ( Baudrillard, 2004: 12 ) and, harmonizing to Foucault, prison is simply one of many enunciative modalities’ ( Foucault, 1989: 55 ) that shape the episteme and make societal Others. Of class, what links many of these positions is the connexion between the prison and the refuge, criminalism and mental unwellness. Foucault’s work on prisons came after his doctorial thesisMadness and Civilization( 2004 ) and Goffman’s survey on establishments for the insane crosses over, at assorted points to discourse prisons and their utilizations ; in fact Goffman is rather blunt that, in his position at least, the prison and the insane refuge portion non merely intrinsic qualities but intrinsic societal maps and his description of a entire establishment could easy be used to depict the both: A entire establishment may be defined as a topographic point of abode and work where a big figure of like-situated persons, cut off from the wider society, for an appreciable period of clip, together lead an enclosed, officially administered unit of ammunition of life. ( Goffman, 1971: 11 ) It is small admiration, so, that more and more, as we shall see, the prison psychologist is seen as an of import practical and theoretical quilting point between the two impressions ; criminalism and the head of the felon. This essay attempts to look at this dialogical subject measuring the topographic point of the prison psychologist today and what they can state us approximately, non merely the wrongdoer and the whole impression of piquing but the prison and the pattern of imprisonment itself. In their 1963 workPentonville: A Sociological Study of an English Prison( 1963 ) , Barer, Morris and Morris describe the distinguishable deficiency of any psychiatric or psychological professionals working within the English penal system: The most dramatic characteristic of the medical services at Pentonville is their concentration on physical unwellness and their about entire deficiency of proviso for mental unwellness. The prison has no head-shrinker, no psychologist and makes no usage of advisers in these disciplines. ( Barer, Morris and Morris, 1963: 39 ) This state of affairs has changed enormously since 1963. Today there are 12 countries in England and Wales each with its ain squad of forensic psychologists and helpers who are expected to supply services for non merely the captives in their country but for those on probation as good [ 1 ] . As Graham Towl and David Crighton suggest in their essay Applied Psychological Services in the National Probation Services for England and Wales ( 2005:1 ) this state of affairs is non merely likely to go on but the sum of psychologists required will likely increase. Due in portion to the complex nature of the prison service, the function of the prison psychologist extends far beyond the bounds of the mentally ill. As we shall see, their function is every bit much concerned with the nature of imprisonment and with its consequence on those within it as with the captives themselves. One of the most celebrated illustrations of this, of class is the Stanford Prison experiment carried out in 1973 by Haney, Banks and Zimbardo. In this seminal piece of research a group of healthy, psychologically sound male college pupils were observed, throughout the class of six yearss, in a prison-like environment ( Haney and Zimbardo, 1998 ) . The results of the experiment, harmonizing to the experimenters themselves were shocking and unexpected ( Haney and Zimbardo, 1998: 1 ) : Otherwise emotionally strong college pupils who were indiscriminately assigned to be mock-prisoners suffered acute psychological injury and dislocations. Some of the pupils begged to be released from the intense strivings of less than a hebdomad of simply fake imprisonment, whereas others adapted by going blindly obedient to the unfair authorization of the guards. ( Haney and Zimbardo, 1998: 1 ) Interestingly, the experiment was repeated about thirty old ages subsequently by the BBC in a telecasting plan calledThe Experiment, that managed, unlike Zimbardo’s original research to finish the jutting class of two hebdomads ( BBC, 2002 ) [ 2 ] . The Stanford undertaking was instantly seized on by the populace, the media and the Government and became, as George Miller asserted an example of the manner in which psychological research could and should be given off to the public ( Haney and Zimbardo, 1998: 1 ) chiefly due to the of import lessons that it taught both society and the experimenters about the establishments that from so much a portion of our public cloth. At its bosom, the Zimbardo experiment dealt with the kineticss of prison life, the ways in which captives act with each other and the guards. It is non hard to see how such research can help us in our cognition of both the penal system and the wider society. A figure of psychological constructs arose from surveies such as the Stanford experiment that still shape the manner prison psychologists view their work today.Polarization, for case, mentioning to the internal psychosocial kineticss of the prison has been used non merely in the carceral state of affairs vis-a-vis the ways in which guards dainty inmates but besides, as Claster ( 1992 ) points out in the wider society that polarizes offense and felons themselves, adding to the sense of division that exists between the jurisprudence and its transgressors [ 3 ] . Prisonisation, a term foremost used by Clemmer ( 1940 ) to depict the psychological socialization of captives, had a pronounced consequence in the Zimbardo undertaking that noticed, among other things, the willingness of the inmates to demur their submissive functions in the experiment.Prisonisationinvolves the initiation of the person into a universe that is governed by unusual and unintelligible regulations and ordinances and has been used of all time since the 1950s as a method by which to understand the differing reactions of captives to their environment ( Ohlin, 1956:38 ) . One of the most of import constructs to originate out of the Stanford undertaking was that ofdeindividuation.Deindividuationrefers to the deficiency of self-awareness that arises out of being portion of a group state of affairs ( Wortley, 2002: 26 ) . In the prison environment,deindividuationmanifests itself in the types of inhuman treatment displayed by the guards in the experiment but could every bit be applied to the ways in which captives form groups and packs in order to rid of their single duty that is masked by the crowd as Wortely ( 2002 ) suggests: As a member of a crowd, an person is afforded a grade of namelessness and becomes less concerned with the sentiments and possible animadversion of others. At this degree of deindividuation, people may be cognizant of what they are making but have a decreased outlook of enduring any negative consequences. ( Wortley, 2002: 26 ) The function of the prison psychologist so extends far beyond the bounds of the mentally sick and can, in certain fortunes consequence all mode of different facets of the penal system, from the architecture to the mundane running. Concepts such as those that we have been looking constitute non merely a organic structure of theoretical cognition but tools with which authoritiess and other bureaus can mensurate the efficaciousness of their penal plans [ 4 ] . However we must inquire how successful are prison psychologists, such Zimbardo and Clemmer in using psychological constructs and models to existent penal environments? The reply to this, I think prevarications in the complexness of the prison experience. For illustration Lloyd E. Ohlin in his surveySociology and the Field of Corrections( 1956 ) gives an edifying review of the early impressions ofprisonisationasseverating that any decisions refering the nature and extent of psychological socialization of a captive is, by its really nature unfastened to all mode of differing influences: Prisonization ( sic ) was†¦found to be related in some grade to the length of the captivity. The procedure proceeded really quickly in some instances and easy or non at all in others ( and ) was closely related to the grade of engagement in the informal societal life of the prison community ( Ohlin, 1956: 38 ) This procedure is likely to be affected by non merely the length of stay of the captive but their background, the environment of the prison, their relationship to the guards and an about unlimited series of variables that would render any empirical result hard if non impossible to measure. We see this besides with a impression such asdeindividuation, particularly as it was observed by the psychologists in the Stanford undertaking that sought, after all, to animate an environment thatresembled, instead than reallywas, a prison. Sociological surveies such as Sykes ( 1992 ) and Barer, Morris and Morris ( 1963 ) have highlighted the extent that a prison consists of a complex series of societal and psychological beds, each with its ain members, traits and sense of community. By merely animating the simplistic double star of guard/prisoner could non prison psychologists such as Zimbardo be seen as ignoring some of the complex nature of prison society? The impression that the power afforded prison guards engenders abuse was one of the major decisions of the Stanford undertaking, nevertheless, as Joycelyn Pollock suggests, once more the world seems to be much more complex. Kercher and Martin ( cited Pollock 1986: 4 ) , for case, found that the attitudes prison guards had towards their captives varied tremendously from prison to prison and from guard to guard, being more a contemplation of where single guards were in their calling rhythm than any deeper psychological inclinations. This suggests once more that psychological research carried out on little capable groups do non interpret peculiarly good to the larger existent establishment. I said in my debut that it has become de rigueur for penal theoreticians to see the prison as reflective of the wider society and, possibly, prison psychological science is no exclusion. Commensurate with impressions of the postmodern disintegration of subject boundaries, the modern-day prison psychologist must, I think, be acutely cognizant of the full influence of a immense scope of factors on the lives of the people they see mundane ; from the architecture, to the elusive alterations in group kineticss, from changes in theory to the alterations in socio-political ethos of the regulating organic structures. This is, possibly, a theoretical point of view that is losing from canonical surveies like Zimbardo or Clemmer and that we merely begin to see as theoreticians like Foucault began to exercise influence. Mentions Barer, Barbara, Morris, Pauline and Morris, Terance ( 1963 ) ,Pentonville: A Sociological Study, ( London: Routledge ) Baudrillard, Jean ( 2004 ) ,Simulacra and Simulation, ( Ann Arbour: The University of Michigan ) BBC ( 2002 ) , Shocking Experiment Recreated for TV published online at hypertext transfer protocol: //news.bbc.co.uk/1/hi/entertainment/tv_and_radio/1986889.stm Blass, Thomas ( 2000 ) ,Obedience to Authority: Current Positions on the Milgram Program, ( London: Lawrence Erlbaum ) Clemmer, Donald ( 1940 ) ,The Prison Community, ( Boston: The Christopher Publishing House ) Crace, John ( 2002 ) , The Prison of TV , published inThe Guardian, May 14Thursday2002 Foucault, Michel ( 1991 ) ,Discipline and Punish: The Birth of the Prison, ( London: Penguin ) Foucault, Michel ( 2004 ) ,Madness and Civilization, ( London: Routledge ) Foucault, Michel ( 1989 ) ,The Archaeology of Knowledge, ( London: Routledge ) Goffman, Erving ( 1971 ) ,Refuges: Essaies on the Social Situation of Mental Patients and Other Inmates, ( London: Pelican ) Gross, Richard ( 2003 ) ,Subjects, Issues and Debates in Psychology, ( London: Hodder and Stoughton ) Haney, Craig and Zimbardo, Philip ( 1998 ) , The Past and Future of U.S. Prison Policy: Twenty Five Old ages After the Stanford Prison Experiment, published inAmerican Psychologist, Vol. 53 Harre, R and Secord, P.F. ( 1976 ) ,The Explanation of Social Behaviour, ( London: Blackwell ) Malim, Tony ( 1997 ) ,Social Psychology, ( London: Macmillan ) Ohlin, Lloyd ( 1956 ) ,Sociology and the Field of Corrections, ( London: Russell Sage Foundation ) Pollock, Joycelyn M. ( 1986 ) ,Sexual activity and Supervision: Guarding Male and Female Inmates, ( London: Greenwood Press ) Sykes, G. ( 1992 ) ,Society of Prisoners: Study of a Maximum Security Prison, ( New Jersey: Princeton University ) Towl, Graham and Crighton, David ( 2005 ) , Applied Psychological Services in the National Probation Service for England and Wales , published in Crighton, David and Towl, Graham ( explosive detection systems ) ,Psychology in Probation Services, ( London: Blackwell ) Wettstein, Robert ( 1998 ) ,Treatment of Wrongdoers with Mental Disorders, ( London: The Guildford Press ) Wortley, Richard ( 2002 ) ,Situational Prison Control: Crime Prevention in Correctional Institutions, ( Cambridge: Cambridge University ) 1

Enterprise Resource Planning Case Study Example | Topics and Well Written Essays - 750 words

Enterprise Resource Planning - Case Study Example The first stage was of the implementation of The Advantage 2000 was the development process. The development process involved four steps where business team members would design the global process, business and IS team members would look at SAP as the preferred platform, identify the gaps in the current system and work through them. Along with the development stage was the enterprise resource planning (ERP) that would simplify the support of common, global business processes and enable OC managers to do the following (pg. 667): During the development and planning stage Deloitte & Touche CG/ICS experts were actively involved to develop and deliver training to the project teams on process simplification. They were OC’s top management prior to Radcliff’s arrival due to their expertise in organization design, BPR, and change management. The next stage was the sourcing where talents and resources were sought that would enable the project become a reality. In May 1994 Michael Radcliff was brought on board as the company’s chief information officer. Along with the sourcing of talent was also the outsourcing of vendor that would serve as the transition system from the old legacy systems to the new system. In early 1995, project teams for the Advantage 2000 project started to form. Workshops then ensued to communicate and enable the entire IS community of the new high performance objective of a process oriented organization. Team members were trained to juggle from one function to another to enable systems integration a possibility on various business units of the organization under the auspices of its new CIO Radcliff. Among the teams that were created were Global Development Teams which were made of composite members from business and IS to form the new business process model whose objective was to develop and delvier process and systems solutions on time. R2 -included a

Article Review, Scaffolding Essay Example | Topics and Well Written Essays - 750 words

Article Review, Scaffolding - Essay Example A qualitative research approach was used for the program. A phonemic awareness lesson taught by a preschool teacher was taken for analysis which showed that children picked randomly were unable to comprehend or understand phonemics of words. Several factors, such as socio-cultural, non-understanding of the teacher’s instructions, or of the words used or what they are exactly required to do, could be the reason for the silent responses of these children. Hence support systems that could be provided by the teachers were worked upon which lead to devising the scaffolding method of creating phonemic awareness, which is reviewed in this article. Through the process of scaffolding teachers provide a support system, through comments and instructions, to children to complete a given task. It is not a random assignment process as it is tailor-made for each child depending on their inherent ability to perform the task. Keeping in mind the outcomes that could be expected from children wh o have varying grasping and performing abilities, three levels of scaffolding have been proposed. Beginning with children who have the least ability to grasp what is being told up to children who have a good grasping power, each level in scaffolding provides specific help to the children until the desired result is obtained. The authors have provided a transcript which outlines how the three levels of scaffolding have been used with children in a preschool classroom. However the effect size in this study is too small to ascertain the reach of this process among children. The three levels of scaffolding explained in the article include: intense, moderate and minimum. In the case of intense scaffolding the beginning phoneme is isolated and the teacher emphasizes on the phoneme while saying the word. In addition the teacher also instructs the children to watch them as

The Ritz-Carlton Hotel Company L.L.C. Essay Example for Free

The Ritz-Carlton Hotel Company L.L.C. Essay The Ritz-Carlton Hotel Company L.L.C is known in the hotel industry as the king of hoteliers. It is best known for its exemplary and extraordinary service. The principles behind its service are largely driven by the legacy of Ceaser Ritz, whose philosophy of service and innovations redefined the standards of service, dining and facilities for luxury in a hotel. In order to maintain its positioning in the market, the company has strived to enhance its core competencies and preventing them from becoming rigidities. The report aims to outline and illustrate how the Ritz-Carlton has used and could adopt Human Resources Management strategy to propel it to a higher level in the industry. BACKGROUND AND ESSENCE OF SERVICE: The Ritz-Carlton Hotel Company L.L.C is a leader in the hotel and hospitality industry that specializes in the development and operation of luxury hotels for others. It currently has operations in the three major regions; Asia/Pacific, Europe/Middle East and the Americans and Caribbean. (see Exhibit 1)Today the company is renowned for its exemplary and extraordinary service and painstaking attention to detail The key driver of it success was the legacy of Ceaser Ritz, whose philosophy of service and innovations redefined the standards of service, dining and facilities for luxury in a hotel setting endured long after his demise through his son Charles Ritz, who was an active board member of The Ritz-Carlton until his death in 1977. As one would expect the measure of the satisfaction derived from personalization available is totally in the control of the clients. The Ritz-Carlton group realized this long time ago and has since developed an aggressive and proactive approach to innovation of it delivering of services to consistently exceed the expectations of the guests. As a result, the company has received all the major awards the hospitality industry and leading consumer organizations can bestowThus in order to maintain its positioning in the market, the company has strived to enhance its core competencies and preventing them from becoming rigidities by constantly  refining its processes to ensure sustainability and proactive evolution of it values and standards of service. The companys guiding principles are embodied in the Gold Standards which encompass the values and philosophy by which it operates. They provide a guideline for the operational management of the hotels. Actions taken by Ritz-Carlton for the fulfilment of these standards include Total Quality Management (TQM) philosophy that permeates the organization, customized programs, establishment of Service Quality Indicators (SQIs) and Corporate Social Responsibility initiatives. However; the heavy emphasis on human resources is probably the most critical component of it strategy. It based on the four aspects of Human Resources Management:1.Planning2.Recruitment3.Development4.Review and appraisalRitz-Carltons main product is guest experience that is personalize and beyond expectation. JOINING THE RITZ-CARLTON TEAM The motto at Ritz-Carlton Hotel Company, L.L.C. is, We are Ladies and Gentlemen serving Ladies and Gentlemen. This motto exemplifies the anticipatory service provided by all staff members for which they receive a 7 day orientation starting on their first day at work. Ritz-Carlton completely integrates human resources and operations. Here the human resources and operations work together to select, orient, train and certify employees. They also ensure that the employees are highly empowered and remain deeply involved in running the business. During these first seven days, employees are trained and sensitized on the key competencies required and the applicable ground rules to successfully perform their duties. Emphasis is put on understanding and embracing the golden standards and any other factors that would affect the satisfaction of the guests with the services provided to them by the hotel. The seven days programme aims at fundamentally altering the employees behaviour by adapting to the standard required by the company in order to achieve their business strategy as well as creating a memorable event.  Ritz-Carlton believes that employees have to feel responsible for customer satisfaction, participate in developing the companys vision, strategies and plans, ultimately becoming a part of the Ritz-Carlton mystiqueTo lengthen the training days before hotel openingAt the end of it, all the freshly hired employees are expected to understand and easily apply the company standards which include problem solving, detailed grooming, housekeeping and safety. Ritz-Carlton believes that only the finest ladies and gentlemen can maintain the companys distinguished Gold Standards. Therefore it puts a lot of emphasis on the selection of the first class candidates for its staffing requirements and it follows a Quality Selection Process (QSP) that involves conducting research with employees, customizing interviews, identification of candidates who are most likely to be the best performers in specific roles. Ritz-Carlton pays a lot of attention to the tracking and appraising of employees performance, reviewing and improving systems and procedures based on internal and external analysis. Then the first class selected candidates follow an ongoing training program that is as much part of the company Gold Standard target. In the hospitality industry, most of the hotels have a soft opening and a real operation starts after a few weeks but it is different in Ritz-Carlton hotels. Ritz-Carlton aims to have everything right when the door opens to the first customers. The seven day countdown process is not just a training course for the candidates. It is actually a Ritz-Carlton standard procedure set before opening a new property. The first two days are the orientation days and the candidates become certified by attending a five days training course which runs by the prepared employee trainers. I believe James McBride should not expand the seven day countdown process as it will increase the cost of the hotel at it will postponed the opening  days. The seven day countdown is a standard procedure which has been used in many Ritz-carton hotels and it worked properly in the other hotels. HOTEL OPENING PROCESS The Seven Day Countdown process was recognized as Ritz-Carltons best practice. However, this process was challenged by Collin, who represents Millennium Partners. The underlying challenge comes in two folds:First, can Ritz-Carlton open at higher occupancy rate (i.e. higher than 50% during the first month)?Second, can Ritz-Carlton reach to 80% of occupancy rate in a shorter amount of time (i.e. instead of 3-4 months)?Collin questioned that 7 days may limit to reach these targets (i.e. higher open occupancy rate and shorter time to reach 80% occupancy rate). It is difficult to acknowledge whether or not 7 days is the limiting factor to achieve the target. Perhaps, it is more pragmatic to carry out research to study the root causes that contribute to these effects, instead of changing the best practice without considering the various repercussions (e.g. cost, reputation, organization process change etc.). The consequences of changing the current best recipe may alter the business result, hence, impact the bottom, if not carefully plan and execute. Lets summarize the key activities of each days in Seven Days CountdownDay 1: Orientation:Day 2: Departmental VisionDay 3 4: Technical training Handling Guest DifficultiesDay 5 7: Technical trainingSome areas of recruitment and selection can be further streamlined, e.g. a 2 days job fair can be reduced to 1 day, by changing some of the recruitment process, e.g. offer online registration, pre-interview online screening process. Besides, to meet the service quality, the HRP (Human Resource Planning) needs to closely integrate with the organizational strategy, i.e. the forecast of occupancy rate, the time of recruitment and selection, training and development etc. To meet the targets as above-mentioned, it is paramount to plan in feed-forward approach, i.e. to set target of above 50% in first month, and to reach 80% occupancy rate in, say, 2 months. The HRP and marketing team  needs to work hand on hand to match the supply and demand, of both customers and workforce sides. The HRP might forecast the headcount needs to match the higher occupancy rate, e.g. in forecasting workforce number, by the deployment of both quantitative and qualitative methods. Besides, the demographic of the location and employees mobility might be the important factors to consider in this planning and execution process, e.g. the availability of skill-set in particular location. Any constraints in the availability of skill-sets may restrict the capabilities to match to the target sets. To enhance the training and achieve consistent quality of Ritz-Carlton, it is also possible to relocate the existing workforce from another location to the newly opening Ritz-Carlton, this will increase the quality and flawless in services. To achieve higher level of quality service and to reach to the higher occupancy rate in opening and subsequent months, the HRP may integrate the past experience of opening new hotels into current training session for employees. For example, the issues encountered in the past, from the very beginning stage, such as recruitment and selection, retention, to 7 days countdown of employees training, can be documented, and integrate in HRIS (Human Resource Information System), and translate into a practical case study, and to be used in the 7 days countdown process, as real case study will shorten the learning curve and stimulate learning process. Besides, to meet quality level, and foster learning, it is paramount to maintain high retention during the period from selection, and job offering to 7 days countdown. This can be achieved through the current best practice (Exhibit 9), and also, providing employees the self-training material, such as CD, booklet, online training web portal. Conclusion In a nutshell, Ritz-Carlton is selling experience, not selling hotel rooms, as such, to maintain the gold standard, it is important to embed the culture prior to full-occupancy level. Besides, the true nature of hotel business is about service, and more importantly, service business is perishable (not inventories), and intangibility, both the hotel artefacts, and also services, will influence the customers experience. Reference list: 1.Ritz-Carlton Hotel Company Wikipedia encyclopaedia (http://en.wikipedia.org/wiki/Ritz-Carlton_Hotel_Company)2.http://www.quality.nist.gov/PDF_files/RCHC_Application_Summary.pdf3.More details can be found at (http://www.ritzcarlton.com/corporate/about_us/gold_standards.asp). 4.Harvard business School case study5.Ritz-Carltons Gold Standard Service (http://www.epmsonline.com)Appendix1:The Golden Standards Summary†¢The CredoThe Ritz-Carlton Hotel is a place where the genuine care and comfort of our guests is our highest mission. We pledge to provide the finest personal service and facilities for our guests who will always enjoy a warm, relaxed, yet refined ambience. The Ritz-Carlton experience enlivens the senses, instils well-being, and fulfils even the unexpressed wishes and needs of our guests. †¢MottoAt The Ritz-Carlton Hotel Company, L.L.C., We are Ladies and Gentlemen serving Ladies and Gentlemen. This motto exemplifies the anticipatory service provided by all staff members. †¢Three Steps Of ServiceA warm and sincere greeting. Use the guests name. Anticipation and fulfilment of each guests needs. Fond farewell. Give a warm good-bye and use the guests name. †¢Service Values:I Am Proud To Be Ritz-Carlton; I build strong relationships and create Ritz-Carlton guests for life; I am always responsive to the expressed and unexpressed wishes and needs of our guests; I am empowered to create unique, memorable and personal experiences for our guests; I understand my role in achieving the Key Success Factors, embracing Community Footprints and creating The Ritz-Carlton Mystique; I continuously seek opportunities to innovate and improve The Ritz-Carlton experience; I own and immediately resolve guest problems; I create a work environment of teamwork and lateral service so that the needs of our guests and each other are met; I have the opportunity to continuously learn and grow; I am involved in the planning of the work that affects me; I am proud of my professional appearance, language and behavior; I protect the privacy and security of our guests, my fellow employees and the companys confidential information and assets; I am responsible for uncompromising levels of cleanliness and creating a safe and accident-free environment. †¢The 6th DiamondMystique; Emotional Engagement; Functional†¢The Employee PromiseAt The Ritz-Carlton, our Ladies and Gentlemen are the most important resource in our service commitment to our guests. By applying the principles of trust, honesty, respect, integrity and commitment, we nurture and maximize talent to the benefit of each individual and the company. The Ritz-Carlton fosters a work environment where diversity is valued, quality of life is enhanced, individual aspirations are fulfilled, and The Ritz-Carlton Mystique is strengthened.

Hegel and the Relation of Master and Servant Essay -- essays research

Relation of Master and Servant According to Hegel, â€Å"the self conscious is itself and for itself† meaning that it has to come outside of itself, so that it can do two things. One is to cancel out the other otherness. The second is to try to become recognized. This recognition process is called Master and Servant self-conscious. The conflict between master and servant is one in which the historical themes such as dependence and independence are introduced. It sets up the realization of the self conscious through the recognition of and by another, through mutual recognition. The relation between the self and the otherness is necessary to define human awareness and more importantly desire. This desire is part of the primordial human experience. The problem is that, the consciousness respond...

Modernist Styles, Including Cubism, Orphism, and Futurism

Modernist styles, including Cubism, Orphism, and Futurism challenged the practices of traditional representational art. I will argue that modernist styles including Cubism, Orphism and Futurism did challenge the practices of traditional representational art. While some may argue that that the fact that modern styles were concerned with subject gives doubt to how challenging they really were to representational art I oppose this idea entirely. All art is representational in some way.Rather than a dismissing the concept of representation in art the modernist styles challenged the validity of the external representation, which had previously en the foundation of art, by focusing on conceptual representation. Traditional representational art is based on the representation of an image as it is, at a fixed point in time, from a singular viewpoint. This type of art aimed to be entirely familiar to the viewer; the subjects involved easily recognizable and derived from sources of reality.Mel Gooding, in his book Abstract Art defines representational art as ‘any mode of representation in painting and sculpture that offers the eye the illusion of a perceived reality. ‘ I would expand on this definition to include art that aims to render n image realistically from a fixed viewpoint at a specific point in time. Based on these definitions, it is evident that Cubism, Orphism and Futurism rejected traditional concepts and conventions as these could not portray the conceptual representation modern art was concerned with.It is evident in the works produced by the artists associated with these movements that they made a conscious decision to expand what was acceptable in art by challenging the artistic techniques and practices of representational art that had been adhered to for hundreds of years. The introduction of new media, new concepts of space and form and new techniques tit light and color were all innovative and effective ways to display experiences of the wor ld in ways that weren't bound by traditional artistic conventions.These new conventions were only able to develop because modernist artists ‘consciously sought radically new ways to represent their experience of the world. ‘ Modern art at this time was all about stimulating the experience of a subject by portraying its essence through new artistic conventions. In this way these modern works challenged the more objective representational art by uncovering new concepts of reality that did not involve the burden of realism. The artist Delaney explained this as ‘historically there was a change of understanding, hence of techniques, of modes of seeing. In some ways these artists were set free from the burden of realism by the invention of the camera, which could render an image perfectly. They were given the freedom to portray their understanding of an image, not how it is observed. New modernist styles marked a change in the definition of what reality expressed through art really was, moving away from the traditional illusionist's visual mimicry to a more conceptual and internal representation. This idea was first formally established by Maurice Urinal an art critic and close friend of many of the artists involved in these modern movements.He stated that â€Å"if art is a meaner of augmenting knowledge, its function will only be served by painting forms as they are conceived in the mind. † I will argue that this conceptual form of art is more intellectually stimulating due to its complexity than the blatancy of figurative art. This is a sentiment that abstract artists wished to express and the reason they challenged the traditions of art at all. I will set out in my argument how the innovative use of artistic conventions by modernist artists proves that the practices of traditional representational art were rejected.It was only through this purposeful rejection of traditional representational art to a truer, more conceptual representation that the innovative concepts associated with these modernist styles were able to develop and this marks the development of modern art into abstraction. Space and form All three styles, Cubism, Orphism and Futurism show a pictorial space and form which would be unrecognizable to traditional representational art.. Although theses three modern styles varied, the works involved all occupied a new and more complex pace.Mel Gooding explains this as a trend in modern art away from the representation of recognizable objects in pictorial space and towards presentation of a painting or sculpture as a real object in real space. ‘ Up until this time the pictorial space created in the art work aimed to create the illusion of a real pictorial space for the spectator. The technique of one point perspective which was very much adhered to during the renaissance created a space in the picture which vanished into a single point in order to replicate the three dimensionality of our vision.This co upled with the use of shading and toning to accentuate the weight of form worked to create the illusion of looking into a realistic space. The use of formal conventions such as perspective and tone are illusionist's and therefore they were abandoned by these modern artists who were inspired to achieve a more conceptual representation of space and form. For example, Baroque said of Cubism What most attracted me and what was the governing principle of Cubism, was the materialistic of this new space which I sensed. The art movement of Cubism was in fact sparked by the idea f exploring a new anti naturalistic space which can be seen to be developed and refined throughout the phases of cubism. The driving force behind the experimentations with form that developed cubism was the rejection of the deceptive singular viewpoint perspective which governed the illusionist of representational art. Initially the search for a new, more truthful pictorial space was found in the introduction of time , the fourth dimension, into space.Around this time in history the concept that space and time where interlinked was suggested by Einstein theory of relativity which destroyed the concept that the dimensions of an object were absolute, by demonstrating that they depended on the relative position of the viewer. This abstract concept was portrayed in Cubism through the use of synthesized impressions of an image or space. As you view an image or object, your impression is not static but a moving collection of impressions over time. The use of multiple viewpoints aimed to compress a multiplicity of information gathered from various experiences of an object into one image.This innovation off truer space is most evidently portrayed by the analytic phase of Cubism. Through the incorporation of the new artistic conventions the fragmentation of form was developed. The intention was to encompass the entire visual experience of an object into one image and through this idea an effective techni que of breaking up form into planes and facets which each expressed a sample of visual information. The Cubist works now possessed a shallow pictorial space due to the abandonment of perspective on which these fragmented facets could be hung.This concept worked not to bring the viewer into an illusionist's space like traditional representational works, but to accentuate the flatness of the picture plane in order to bring the space forward to the viewer for hem to experience its analysis of the image and to stimulate those sensations provided by the experience of the objects. In Futurism the concept of time in an image was portrayed by movement. This inclusion of time as a meaner of transforming the static imagery once associated with art into a capturing of movement created a new optical and temporal space.Futurists were also interested in the use of fragmentation of form to challenge the idea of a fixed viewpoint that was used in representational art. However, they developed this i dea further and produced works which captured the idea of movement in a way that was not possible wrought traditional conventions. They achieved this through the use of rhythmic repetitions of space and form which is effective in evolving a static image into one which is in constant motion. Evidence of all of these ideas can be seen in artworks associated with all three of these modernist art styles.One of my favorite examples is Marcel Duchess's Nude Descending a Staircase No. 2. This work portrays the mechanical movement of a nude figure as it moves down a staircase. The form is made up of the synthesis of various static positions of the nude as it is in motion and Leary expresses the idea of form changing over time. The form consists of layers of superimposed facets and angular planes which is evidence of cubist ideals of space and form. At the same time the still phases of the form placed in succession create the effect of a fluid movement, this is an illustration of the futuris t need to recreate the visual experience of motion.These ideas coupled with the mechanized and almost robotic form of the image alludes to the Futurists focus on industrialization of the world. The painting was initially rejected by the hanging committee of the Salon des Independents exhibition in Paris. Their reasoning for this was ‘a nude never descends a staircase a nude always reclines. ‘ The fact that Decamp was not adhering to traditional conventions was not accepted at this time. Many found the painting unintelligible because they did not recognize the figure at face value.But this was Duchess's intention to redefine representation in art. Today the art work is treasured as a symbol of the innovative practices associated with these modern styles. Light and color Traditionally light and color were artistic conventions used to create those optical delusions necessary to form a ‘realistic' image. The light source in a representational work would be realistic an d consistently come from one light source. Color was used only as a tool for portraying the effects of light on form through shade and tone.This toning gave form the weight and the illusion of three dimensions. However, in modern art the illusion of the description of form and the natural effect of light on an image was no longer a concern. Orphism changed how color was viewed as a tool for portrayal. This was a movement that found significance in the symphony of sensations that colors are able to stimulate when crafted together. Because modernist artists no longer wanted to be confined to naturalism they were free to experiment with the effect of the relationships of color.This involved the color theory of contrasting and complementary colors and the optimum placement of these colors together to enhance hues. Delaney, a key Orphism artist was able to develop these color techniques from his studies of a chemist, Michael-Eugene Chevron's treatise, On the Law of the Simultaneous Contr ast of Colors. This treatise dealt with the concept that a color is observed differently according to its surrounding colors. An example of a modern work based upon the use of the application of color techniques is Homage to Bibelot by Robert Delaney.This work contains various circular forms all made up of highly organized bright block colors. The colors of these circular forms, which are mostly primary, are surrounded by a background of opposing colors such as a yellow, green and red image surrounded by blue, red and green respectively. It is this complete contrast which illuminates the effect of the colors to a point where they are so much more successful in their specific function when Juxtaposed in this purposeful way. It is not only this illumination that the use of these color techniques create but a pictorial space.A depth is created by the advancing and receding of colors according to their characteristics. These techniques had not been used in traditional representational a rt and are another example of how these abstract artists redefined accepted artist conventions. Media The use of different media is also an example of the development of new practices in the art world which stemmed from the rejection of traditional practices. During the Cubist movement the introduction of new media was achieved through collage, eliding the purposeful rejection of the observed for the conceptual.Cubist artists began to incorporate new materials into their works such as strips of newspaper or wallpaper. This innovation was a monumental step away from traditional art. Picasso ‘Still Life with Chair Caning consists of sections of a kitchen scene, a knife, a lemon a glass. Within the painting Picasso has also incorporated a section of chair caning patterned oil cloth. Instead of portraying the image of a chair Picasso chose to use something that would stimulate the viewer's experience of the object.The cloth as significance in the work because the viewer can relate it to the image of a chair without the image of a chair being displayed. Picasso is no longer concerned about displaying any illusionist's craftsmanship; he found a material; that would evoke the image he wished to portray and chose to incorporate it into the work. As a result, the whole purpose of art was challenged; it was no longer to replicate an external observation ‘realistically but to portray the essence of an image through pictorial clues.The images in a work may have meaning but when a foreign material is introduced it has the ability to change those meanings. For example a glass cut from newspaper confusingly evokes two images in the mind. Picasso explains this example â€Å"If a newspaper can become a bottle, that gives us something to think about in connection with both newspapers and bottles, too. This displaced object has entered a universe for which it was not made and where it retains, in a measure, its strangeness.And this strangeness was what we wanted to make people think about because we were quite aware that our world was becoming very strange and not exactly reassuring. â€Å"This peculiarity activates the mind on a higher level. The evolution of art to involve new media is a natural progression by an art movement which aims to confront the conventions of representational art and to create works which stimulate a higher level of perception than ever before. Picasso also says in the same statement about the introduction of new media â€Å"We didn't any longer want to fool the eye; we wanted to fool the mind. This idea pretty much sums up the whole purpose of these modern works. Subject Even the subject matter itself in these forms of art worked to separate itself from traditional subjects. Many works incorporated images that would activate memories f the more mundane, relatable experiences of life. It is evident that the artists involved in these styles were challenging the idea that art had to be a glorification of something, s uch as the biblical frescoes often associated with traditional art or a work that aimed to be ‘pretty.This introduction of everyday life into art effectively broadened the accessibility of art to everyday people. It was no longer a craft only obtainable by those with the ability to render the illusion of realism perfectly, it was open to anyone who wished to capture the conceptual essence of a subject through art. It is this idea which democratic art making. For cubists, subject was a platform onto which experiments with space and form could be conducted. This isn't to say that subject wasn't still taken into consideration.The easily relatable subject matter in these works was a purposeful decision in order to make the portrayal of the desired experiences easier. This was initially a playful experiment by the artists who developed these abstract artistic conventions due to the fact that they ‘enjoyed exploring the tension between apparent abstraction and suggested repres entation. ‘ Their new conceptual ideals had lead to the distortion and abstraction of the subject matter but they incorporated artistic clues to evoke the image of the object..By viewing modern works associated with these styles and considering what they seek to express, it is apparent that unlike representational art which relies on observation, the subject is not fixed but is instead based on individual and unique encounters. The work Just has to present itself and the spectator becomes the decider of the meanings of the subject. In this sense the fact that a subject of a modern work could e open to interpretation and is not obvious, modernist art styles transcended the level of intellectuality that figurative art could produce.Modern works were free to move away for the burden of only being able to portray observable images. In terms of Orphism and Futurism these movements aspired to move away from the external manifestations of human life. ‘ While Futurism chose to f ocus on the force of a dynamic subject, Orphism broke subject down into the lyricism of color. These modern artists felt that they were able to employ the dynamic forces of life such as speed and movement as the subject of a work. The inspiration for this sort of subject matter was inspired by the new technology fuelled age which was more exciting and dynamic than ever before.Because of this changing world the artists were living in they felt the need to express their excitement about life through art. This meaner that the fixed images of settings, people or landscapes associated with representational art was abandoned. Many futurist works portrayed mechanized and robotic figures or symbols of industrialization and technology immersed in some sort of movement. In conclusion, modernist styles including Cubism, Orphism and Futurism challenged he practices of traditional representational art by creating art which was more conceptual and internally driven.This focus on conceptual repres entation of a subject lead to the development of new ideas about space, form, color, light, and media and how these conventions come together to portray a subject. This redefinition of representation is evident in the works produced by these modernist artists. In the search for the ability to portray more truthfully modern artists created an art form which was more intellectually intriguing than art the world had seen before By Yachtsmen And

Definition of Majority Opinion for the Supreme Court

The majority opinion is an explanation of the reasoning behind the majority decision of a supreme court. In terms of the United States Supreme Court, the majority opinion is written by a justice selected by either the Chief Justice or if he or she is not in the majority, then the senior justice who voted with the majority. The majority opinion is often cited as precedent in arguments and decisions during other court cases. Two additional opinions that justices of the US Supreme Court might issue include a concurring opinion and a dissenting opinion. How Cases Reach the Supreme Court Known as the highest court in the nation, The Supreme Court has nine Justices who decide if they will take a case. They use a rule known as the Rule of Four, meaning if at least four of the Justices  want to take the case, they will issue a legal order called a writ of certiorari to review records of the case.  Only about 75 to 85 cases are taken per year, out of 10,000 petitions. Often, the cases that are approved involve the entire country, rather than individual people. This is done so that any case that can have a large impact  that can affect a significant amount of people, such as the entire nation, are taken into consideration. Concurring Opinion While a majority opinion stands as the judicial opinion agreed upon by more than half of the court, a concurring opinion allows for more legal support. If all nine justices cannot agree on the resolution of a case and/or reasons that support it, one or more justices can create concurring opinions which agree with the way to solve the case considered by the majority. However, a concurring opinion communicates additional reasons for reaching the same resolution.  While concurring opinions support the majority decision, it ultimately stresses various constitutional or legal basis for the judgment call. Dissenting Opinion In contrast to a concurring opinion, a dissenting opinion directly opposes the opinion of all or part of the majoritys decision.  Dissenting opinions analyze legal principles and are often utilized in lower courts.  Majority opinions may not always be correct, so dissents create a constitutional dialogue about underlying issues that can involve a change in the majority opinion. The main reason for having these dissenting opinions is because the nine Justices commonly disagree on the method for solving a case in the majority opinion. Through stating their dissent or writing an opinion about why they disagree, the reasoning can eventually change the majority of a court, causing an overrule over the length of the case. Notable Dissents in History Dred Scott v. Sandford, March 6, 1857Plessy v. Ferguson, May 18, 1896Olmstead v. the United States, June 4, 1928Minersville School District v. Gobitis, June 3, 1940Korematsu v. the United States, December 18, 1944Abington School District v. Schempp, June 17, 1963FCC v. Pacifica Foundation, July 3, 1978Lawrence v. Texas, June 26, 2003